Oxeye Daisy (Leucanthemum vulgare) is a classic and robust UK native wildflower, known for its striking white petals and yellow centers. This perennial plant thrives in a range of soil types, from fertile to poor soils, and is an excellent choice for creating natural wildflower meadows, road verges, and grassland habitats. Oxeye Daisy is particularly effective in supporting pollinators, including bees, butterflies, and hoverflies.
This hardy wildflower produces abundant blooms from late spring to early summer, making it an attractive and easy-to-grow option for enhancing biodiversity. Its tall, sturdy stems and large, daisy-like flowers provide visual interest and texture, while helping to attract a range of beneficial insects. Oxeye Daisy also adds to the aesthetic appeal of wildflower mixes with its characteristic, cheerful appearance.
Features & Benefits
Iconic white petals with yellow centers, perfect for wildflower meadows
Thrives in a variety of soil types, from fertile to poor
Excellent nectar source for bees, butterflies, and hoverflies
Long flowering period from late spring to early summer
Robust perennial, ideal for roadside verges, meadows, and grasslands
Latin Name:
Leucanthemum vulgare
Flowering Time:
May – August
Flowering Height:
50 – 90 cm
Life Cycle:
Perennial
Wildflower Seed Approximate Sowing Rate:
2kg per acre (5kg per hectare)
Sowing Times:
Spring (March – May) or Autumn (August – October)
How to Sow & Preparation
Select a well-drained site with full sun exposure.
Clear any weeds from the area and prepare the soil to a fine, level seedbed.
Broadcast the seed evenly across the surface, either by hand or using a spreader.
Lightly firm the seed into the soil with a roller or by walking over it.
Water the area lightly if conditions are dry during germination.
About John Chambers Wildflower Seeds
John Chambers Wildflower Seeds has been a trusted supplier of native UK wildflower seeds for over 35 years. Known for its high-quality, locally sourced seed and outstanding customer service, John Chambers provides ecological solutions for landscape contractors, local authorities, and conservationists focused on creating sustainable, biodiverse landscapes.

Attribute Detail
Latin Name Leucanthemum vulgare
Flowering Time May – August
Flowering Height 50 – 90 cm
Life Cycle Perennial
Sowing Rate 2kg per acre (5kg per hectare)
Sowing Period Spring or Autumn
Preferred Conditions Well-drained soils; full sun
Pollinator Friendly Yes
Minimum Order Quantity 100g
Ideal For Wildflower meadows, road verges, grasslands